Salesforce Consultant
Sarah Bonelli Sarah Bonelli is a client turned consultant, which means she has sat on both sides of a Salesforce implementation. She spent years as System Administrator at ADC (Advocating for children with disability), and now brings over 6 years of Salesforce expertise to projects with some of Australia's largest for-purpose organisations. Sarah has a particular interest in the disability sector and in organisations that manage cases and programs. Her focus is on designing scalable, best-practice systems that are genuinely user-centric and that free staff up for the work that matters most.
In a lot of for-purpose organisations, the Salesforce admin sits three or four layers below the decisions that shape the platform. Requests arrive, get built, and the system slowly drifts away from anything resembling a strategy. The fix is rarely a different person. It is a different role. Lauren Stewart and Sarah Bonelli look at what changes when a system administrator becomes a product owner. Not the job title, but the actual shift: from processing requests to assessing their impact, from reacting to prioritising, from being told what the organisation needs to being in the room when that gets decided and driving that decision. Drawing on their own experience inside nonprofit organisations, Lauren and Sarah will cover what the product owner role looks like in practice, the skills and habits admins can start building now, and what managers and leadership teams need to change so that role can exist. Admins will leave with a clear sense of how to grow into this. Managers will leave seeing the role differently.
